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November 10, 2022
Dear Valued Tourism Industry Partners,
I'd like to congratulate the Hampton Roads Soccer Complex on their 25th anniversary. Since inception, this premier sports venue has helped put Virginia Beach on the map for sports enthusiasts from all areas of competition, hosting an estimated 750,000 people per year! The CVB appreciates their partnership over the years and their support as an economic driver that fills hotels, restaurants and shops year round. Congratulations on 25 years, HRSC!
As we head into the long weekend, I would like to offer thanks and gratitude to the military veterans within the hospitality industry, many who serve dual roles. Thank you for your service to two industries which are the heart and soul of Virginia Beach.
Last Chance to Register for State of Tourism - We’re looking forward to hosting many of you on Wednesday, Nov. 16 for the 2022 State of Tourism presentation at the Convention Center. The long-awaited 2021 tourism economic impact study has been completed and will be shared on Tuesday, Nov. 15. with Virginia Beach City Council by Geoff Lacher of Tourism Economic. The next morning, Nov. 16, the CVB will hold a State of Tourism Breakfast event at the Convention Center where Geoff will share his presentation with those in attendance. The doors will open at 7:45 am. Sign up here today!
Sales Update - It was another busy week! Dee was in Chicago participating in a joint venture with Visit Indy at the PCMA Bowl-a-thon and earlier this week, Sally had a site visit with VCU’s 2024 Annual Faculty Nurse Anesthesia Seminar. Our services team assisted with the ARCG E8 Training (for the Army) at the beach and is gearing up for the National Student Nurses Association at the Convention Center this coming weekend. Jim made over 33 sales calls to tour operators and AAA offices in the upper Pennsylvania and Ohio area. Both student-and adult-based tour operators are reporting robust bookings for 2023, many are at or above 2019 numbers! Kelli is preparing for another large site visit/FAM coming to Virginia Beach on December 1 - 2, 2022. Fifteen European tour operators will fly into Norfolk International Airport to experience the area.
Bayport Credit Union Holiday Lights at the Beach Bike Opens with Free Bike Night - Grab your bicycle on Thursday, Nov. 17 for a special free sneak preview of the 2022 Bayport Credit Union Holiday Lights at the Beach, presented by Food Lion. Bring the whole family for a two-wheeled excursion through the holiday, nautical, and adventure themed light displays as you ride your bicycle down the famous Virginia Beach boardwalk. Find out the details about this unique experience, found only in Virginia Beach, by clicking here.
Coastal Virginia Auto Show Returns Nov. 18 – 20 - One of the largest car shows in the Mid-Atlantic, the 7th Annual Coastal Virginia Auto Show returns to rule the Convention Center with a three-day indoor show featuring national award-winning show cars, celebrities, live entertainment, prizes, giveaways, a children’s area and more. An outdoor show will be held on Sat. Nov. 19, weather permitting, in front of the Convention Center. More than $15,000 in cash, awards and prizes are up for grabs. This is going to be a terrific family event with something for everyone! Find out more here.
As always, my team and I remain committed to you and our industry. Please let me know how we can assist.
Sincerely,
Nancy Helman
CVB Director
Hotel Performance for the Week of October 23 – October 29: According to Smith Travel Research (STR), Virginia Beach was within the top 25 performing DMO’s for the week of October 23 – October 29. Virginia Beach’s hotel occupancy rate for this week was up 11.8% at 56.4% occupancy and up 4.1% for the running 28-day trend. ADR was up 10.5% to $117.79 for the week and up 5.6% for the running 28-day trend. RevPAR was also up 23.5% at $66.37 and up 9.9% for the running 28-day trend. In comparison to 2019, we are up in regards to occupancy with an increase of 2.9%, ADR with an increase of 25.4%, and RevPAR with an increase of 24.7%.
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